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Logo Redesign
Merchant Bookkeeping
This wasn’t the first logo we’d designed for Greg. Initially, he named his business Greg Merchant Bookkeeping (you can see that logo here). But it’s not uncommon for businesses to refine their brand as they go along, and after a few years, he decided to drop his name and rebrand as simply Merchant Bookkeeping. He wanted the logo redesign to be compelling and to capture people’s attention. And as an incredibly conscientious, by-the-books man, he wanted it to feel trustworthy and reliable.
We kept it simple with bold initials, but played with outlines and filled in spaces to make it unique and interesting. And we used shades of blue to emphasize his no-nonsense approach to bookkeeping.
Business Card Design
Greg needed a bold business card that would stand out, so we used the deep navy as a background to contrast with his white and bright blue logo.
Web Design
In addition to having a great logo and business card, Greg needed a simple website that validated his business and reinforced the conversations he was having with business owners. We worked with him to create a simple one-page site that could accomplish everything he needed without the hefty price tag. See how we did it →
Logo Redesign
As your business grows your needs and exposure will change. And a redesigned logo can play a significant role in establishing your company in a new or expanded marketplace.
Schedule a call today, and let’s get started!
We Love it When a Small Business Succeeds!
And a well developed brand is essential.
Get started by downloading our FREE Branding Guide, and begin building a successful brand for your business.
Ultimately, branding is the process of creating a strategy that encompasses every aspect of how you will communicate with current and future customers. And you want it to be so compelling that it keeps them coming back again and again.
When your business launches, you’ll need to have a comprehensive plan that includes everything from the words and phrases you’ll use to colors, fonts, and the types of photos you want to represent your business. A full branding package should give a thorough sense of how your brand will look and sound across every platform you plan to use to communicate about your business. This includes business cards, letterhead, email signatures, social media post guidelines, product packaging, print pieces, signage, and more.
Schedule a call and find out how we can help you develop a compelling brand.
Keep Exploring
Every logo we design is unique – tailor-made to represent a company’s vision, personality, and values. Take a look around.
Bookkeeper Logo
Greg Merchant Bookkeeping
Window Cleaning Logo
Shine On DFW
Consulting Logo
Wilderline
Event Logo
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Calligraphy Logo
Ecravez Calligraphy
